The Minister for Arts, Culture and Creative Economy, Barr. Hannatu Musa-Musawa (esq) has promised to engage all relevant stakeholders to rebrand the image of the country.
The Minister disclosed this during a brief meeting with Permanent Secretary, directors, senior officers and members of of staff of the ministry on Tuesday.
Barr Musa-Musawa is the first female Minister to hold the portfolio.
The Minister, who expressed delight with the warm reception, appreciated President Bola Ahmed Tinubu for considering her worthy to serve in such a capacity.
She promised to give her best to the rebranding of Nigeria’s image.
Barr Musa-Musawa maintained that the country can no longer be associated with negativity such as poverty, fraud, terrorism and other forms of criminality.
She, however, said that to change the nation’s image positively beyond the shores of this country will require the collective support of all well-meaning Nigerians.
The Minister disclosed that one of her key plans in the immediate is to have a National team song for the Nigerian brand.
She, therefore, encouraged Nigerian song writers and music artists from the six geopolitical zones of the country to begin to think in that direction.
Musa-Musawa disclosed that the Nigerian Arts, Culture and Creative Industry has come of age and it is time to project it in a new exportable dimension for improved foreign earnings.
She said called on Nigerians to expect innovative and inspiring concepts that will drive and support this sector in the coming weeks.
The Minister of Art, Culture and the Creative Economy assures that all the necessary plans/mechanisms will immediately be activated, just as all relevant stakeholders in the public and private sectors will be meaningfully engaged for the effective execution of the project.
